Zambia wëll den afrikanesche Tourismus Board fir Inklusivitéit Approche ëmzesetzen

African Tourism Board (ATB) CEO Doris Woerfel and Cuthbert Ncube, the new Vice President of ATB, met with Mwabashike Nkulukus, the Marketing Director of the Zambia Tourism Agency, today at Indaba, the largest travel industry trade show in South Africa, currently taking place in Durban.

Cuthbert Ncube told eTurboNews: “We had a very successful meeting and agreed on a need to a more synergized approach in the Southern African region.”

Zambia is calling for the African Tourism Board to implement and drive the inclusiveness approach. Priding Zambia with its geographic advantage location linking with 6 African nations, it is ideally situated to cooperate in the field of travel and tourism and every region’s exclusive products.

Mr. Mwabashike emphasized the need to have a brotherhood approach to help Africa to understand its full potential. The Zambia Tourism director was in full support of this great initiative and was looking forward to being part of the African Tourism Board.

In 2014  Mr. Nkulukusa joins the Zambia Tourismus Verwaltungsrot with over 10 years of industrial experience predominantly in the global tertiary education and tourism markets. His recent roles included that of Marketing Manager at the Australian Institute of Business and Technology (AIBT), Business Development Manager at the Zambia Centre for Accountancy Studies (ZCAS) and Tourism and Investment Marketing Lecturer at the Zambia Institute of Diplomacy and International Studies (ZIDIS). Among other qualifications, Mr. Nkulukusa holds a Postgraduate Diploma in Marketing from the Chartered Institute of marketing (CIM) and an MBA in Global Corporate Strategies from Cyprus. He is also a fellow and member of the Zambia Institute of Marketing (ZIM) and CIM respectively. ATM is confident that Mr. Nkulukusa brings to the Zambian tourism industry and its stakeholders elaborate experience, dedication, and passion as he has demonstrated throughout his career.

Gegrënnt am 2018, ass den African Tourism Board eng Associatioun déi international bekannt ass fir als Katalysator ze handelen fir déi verantwortlech Entwécklung vu Reesen an Tourismus zu, vun a bannent der afrikanescher Regioun. Fir méi Informatiounen a wéi Dir matmaache kënnt, besicht africantourismboard.com.